Is there an overlapping market between national car producers in Malaysia?

This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e. Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based o...

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Main Authors: Hayder Abbas Drebee, Nor Azam Abdul Razak, Mohd Zaini Abd Karim
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2014
Online Access:http://journalarticle.ukm.my/8407/
http://journalarticle.ukm.my/8407/
http://journalarticle.ukm.my/8407/1/jeko_48%281%29-7.pdf
id ukm-8407
recordtype eprints
spelling ukm-84072016-12-14T06:47:08Z http://journalarticle.ukm.my/8407/ Is there an overlapping market between national car producers in Malaysia? Hayder Abbas Drebee, Nor Azam Abdul Razak, Mohd Zaini Abd Karim, This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e. Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based on the conditional logit model. In general, it is found that the own-price effect on Proton (Perodua) cars is negatively related to a specific Proton (Perodua) model; in contrast, the cross-price effect on Proton (Perodua) cars is positively related to a specific Perodua (Proton) model. Of the nine models evaluated, three of them show a significant overlapping market segment. This finding implies that Proton and Perodua should differentiate these products further to lessen competition between them. Penerbit Universiti Kebangsaan Malaysia 2014 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/8407/1/jeko_48%281%29-7.pdf Hayder Abbas Drebee, and Nor Azam Abdul Razak, and Mohd Zaini Abd Karim, (2014) Is there an overlapping market between national car producers in Malaysia? Jurnal Ekonomi Malaysia, 48 (1). pp. 75-85. ISSN 0127-1962 http://www.ukm.my/fep/jem/index.html
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e. Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based on the conditional logit model. In general, it is found that the own-price effect on Proton (Perodua) cars is negatively related to a specific Proton (Perodua) model; in contrast, the cross-price effect on Proton (Perodua) cars is positively related to a specific Perodua (Proton) model. Of the nine models evaluated, three of them show a significant overlapping market segment. This finding implies that Proton and Perodua should differentiate these products further to lessen competition between them.
format Article
author Hayder Abbas Drebee,
Nor Azam Abdul Razak,
Mohd Zaini Abd Karim,
spellingShingle Hayder Abbas Drebee,
Nor Azam Abdul Razak,
Mohd Zaini Abd Karim,
Is there an overlapping market between national car producers in Malaysia?
author_facet Hayder Abbas Drebee,
Nor Azam Abdul Razak,
Mohd Zaini Abd Karim,
author_sort Hayder Abbas Drebee,
title Is there an overlapping market between national car producers in Malaysia?
title_short Is there an overlapping market between national car producers in Malaysia?
title_full Is there an overlapping market between national car producers in Malaysia?
title_fullStr Is there an overlapping market between national car producers in Malaysia?
title_full_unstemmed Is there an overlapping market between national car producers in Malaysia?
title_sort is there an overlapping market between national car producers in malaysia?
publisher Penerbit Universiti Kebangsaan Malaysia
publishDate 2014
url http://journalarticle.ukm.my/8407/
http://journalarticle.ukm.my/8407/
http://journalarticle.ukm.my/8407/1/jeko_48%281%29-7.pdf
first_indexed 2023-09-18T19:52:17Z
last_indexed 2023-09-18T19:52:17Z
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