Is there an overlapping market between national car producers in Malaysia?
This paper examines how the choice of three broad categories of automobiles in Malaysia (i.e. Proton, Perodua, and foreign automobiles) is affected by a change in the price of a specific car model. Using a sample of 478 automobile owners in Malaysia, a discrete choice analysis is conducted based o...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Penerbit Universiti Kebangsaan Malaysia
2014
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| Online Access: | http://journalarticle.ukm.my/8407/ http://journalarticle.ukm.my/8407/ http://journalarticle.ukm.my/8407/1/jeko_48%281%29-7.pdf |