Corporate strategy formulation af a University in England an application of the repertory grid technique

This article looks into a fornudation of Corporate Strategic Planning (CSP) in a public organisation, viz, a university in England. The Twiss's CSP fornulation Model (1976) was applied. It took into account the interrelationship of the objectives, the strengths and weaknessess and opportunitie...

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Bibliographic Details
Main Authors: Siti Maimon Kamso, Wan Rafaei, R. E. Thomas
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 1984
Online Access:http://journalarticle.ukm.my/7915/
http://journalarticle.ukm.my/7915/
http://journalarticle.ukm.my/7915/1/1624-3068-1-SM.pdf