The moderating function of communication on the relationship between entrepreneurship orientation, learning orientation and international relationship trust
Small and medium-sized enterprise exporters that build trusting relationships with foreign importers are strategically helpful in overcoming the challenges brought about by internationalization. Trust facilitates knowledge sharing between partners, and it allows small firms to expand their foreign...
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| Format: | Article |
| Language: | English |
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Penerbit Universiti Kebangsaan Malaysia
2016
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| Online Access: | http://journalarticle.ukm.my/10799/ http://journalarticle.ukm.my/10799/ http://journalarticle.ukm.my/10799/1/9300-43005-1-PB.pdf |