Consumers’ intention to purchase counterfeit branded goods in Klang Valley / Saidatul Nur Athirah Sahril
Counterfeiting activities is an illegal activity that can be found easily at any place especially in Malaysia. This study hopes to provide more information on consumers’ intention to purchase counterfeit branded goods in Klang Valley that is yet to be discovered. A descriptive study is being conduct...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2020
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Online Access: | http://ir.uitm.edu.my/id/eprint/28569/ http://ir.uitm.edu.my/id/eprint/28569/1/PPb_SAIDATUL%20NUR%20ATHIRAH%20SAHRIL%20BM%20M%2020_5.pdf |