Non-muslim consumers' perception toward purchasing halal food products in Ampang, Selangor / Zahratie Mu'az
The rapid development in science and technology has left a great impact on the food processing industry. The halal concept is crucial because it includes other elements such as hygiene, ethics, values and food safety. As refer to the halal concept, it is used widely in all aspects of human life incl...
Main Author: | |
---|---|
Format: | Student Project |
Language: | English |
Published: |
Faculty of Business and Management
2018
|
Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/28123/ http://ir.uitm.edu.my/id/eprint/28123/1/PPb_ZAHRATIE%20MU%27AZ%20BM%20J%2018_5.pdf |