Exploring the intention to buy Small and Medium Enterprise (SME) product among consumers in Melaka Tengah / Muhammad Zahid Sapian and Syuwadah Daud
This research paper is conducted to “explore the intention to buy Small and Medium Enterprises (SMEs) product among consumers in Melaka Tengah”. The objective of this study is to determine the level of intention to buy Small and Medium Enterprises (SMEs) product among consumer in Melaka Tengah and t...
| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2015
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| Online Access: | http://ir.uitm.edu.my/id/eprint/25699/ http://ir.uitm.edu.my/id/eprint/25699/1/PPb_MUHAMMAD%20ZAHID%20SAPIAN%20BM%20M%2015_5.pdf |