Factors influencing buying behaviours of counterfeit products among youths / Jerry Mandau
The purpose of this study is to investigate the factors influencing buying behaviours of counterfeit products among youths. This study is to investigate what and why youths like to purchase counterfeit products and the factors that influence them to buy the counterfeit products. The data is collec...
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| Format: | Research Reports |
| Language: | English |
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Faculty of Business and Management, UITM Sarawak
2015
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| Online Access: | http://ir.uitm.edu.my/id/eprint/25341/ http://ir.uitm.edu.my/id/eprint/25341/1/PPb_JERRY%20MANDAU%20BM%20Q%2015_5.pdf |