A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin

A study on factors influencing house purchasing behavior amongst customers in Malacca / Mohd Ammar Aflus and Siti Nurul Hidayah Mohd Aripin

These researches focus on the relationship between house purchasing with personal factors, location, product design and price. The purpose of the research is to investigate on the factors influencing house purchasing behavior amongst customers in Malacca. In addition, by doing this research the rese...

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Bibliographic Details
Main Authors: Aflus, Mohd Ammar, Mohd Aripin, Siti Nurul Hidayah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2014
Subjects:
Housing
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Purchasing. Selling. Sales personnel. Sales executives
Online Access:http://ir.uitm.edu.my/id/eprint/25330/
http://ir.uitm.edu.my/id/eprint/25330/1/PPb_MOHD%20AMMAR%20AFLUS%20BM%20M%2014_5.pdf

Internet

http://ir.uitm.edu.my/id/eprint/25330/
http://ir.uitm.edu.my/id/eprint/25330/1/PPb_MOHD%20AMMAR%20AFLUS%20BM%20M%2014_5.pdf

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