Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim

Bancassurance is one of the well-growth finance and insurance industry nowadays. Many efforts have been done by most of Bancassurance Company in order to educate the Malaysian what is all about the Bancassurance. However the awareness and knowledge among Malaysia citizen is being doubted. This resea...

Full description

Bibliographic Details
Main Author: Mohammad Zulkifli Hashim, Maizatul Huda
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25162/
http://ir.uitm.edu.my/id/eprint/25162/1/PPb_MAIZATUL%20HUDA%20MOHAMMAD%20ZULKAFLI%20HASHIM%20BM%20M%2010_5.pdf
id uitm-25162
recordtype eprints
spelling uitm-251622019-09-25T06:14:10Z http://ir.uitm.edu.my/id/eprint/25162/ Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim Mohammad Zulkifli Hashim, Maizatul Huda Awareness Insurance Malaysia Bancassurance is one of the well-growth finance and insurance industry nowadays. Many efforts have been done by most of Bancassurance Company in order to educate the Malaysian what is all about the Bancassurance. However the awareness and knowledge among Malaysia citizen is being doubted. This research is trying to determine awareness level of Malaysian citizen towards Bancassurance in Malaysia. This research also discuss on history of Bancassurance in Malaysia, the Bancassurance concepts, and advantages and disadvantages of Bancassurance. In order to achieve the objectives, 100 respondents have been selected randomly to answer the questionnaire. The result revealed that the public awareness toward Bancassurance still low. Faculty of Business and Management 2010 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25162/1/PPb_MAIZATUL%20HUDA%20MOHAMMAD%20ZULKAFLI%20HASHIM%20BM%20M%2010_5.pdf Mohammad Zulkifli Hashim, Maizatul Huda (2010) Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Awareness
Insurance
Malaysia
spellingShingle Awareness
Insurance
Malaysia
Mohammad Zulkifli Hashim, Maizatul Huda
Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
description Bancassurance is one of the well-growth finance and insurance industry nowadays. Many efforts have been done by most of Bancassurance Company in order to educate the Malaysian what is all about the Bancassurance. However the awareness and knowledge among Malaysia citizen is being doubted. This research is trying to determine awareness level of Malaysian citizen towards Bancassurance in Malaysia. This research also discuss on history of Bancassurance in Malaysia, the Bancassurance concepts, and advantages and disadvantages of Bancassurance. In order to achieve the objectives, 100 respondents have been selected randomly to answer the questionnaire. The result revealed that the public awareness toward Bancassurance still low.
format Student Project
author Mohammad Zulkifli Hashim, Maizatul Huda
author_facet Mohammad Zulkifli Hashim, Maizatul Huda
author_sort Mohammad Zulkifli Hashim, Maizatul Huda
title Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
title_short Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
title_full Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
title_fullStr Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
title_full_unstemmed Public awareness toward Bancassurance in Malaysia / Maizatul Huda Mohammad Zulkifli Hashim
title_sort public awareness toward bancassurance in malaysia / maizatul huda mohammad zulkifli hashim
publisher Faculty of Business and Management
publishDate 2010
url http://ir.uitm.edu.my/id/eprint/25162/
http://ir.uitm.edu.my/id/eprint/25162/1/PPb_MAIZATUL%20HUDA%20MOHAMMAD%20ZULKAFLI%20HASHIM%20BM%20M%2010_5.pdf
first_indexed 2023-09-18T23:14:11Z
last_indexed 2023-09-18T23:14:11Z
_version_ 1777419001788366848