Promotional strategies towards incerasing the customer awareness in Kazzponic Sdn Bhd in Malacca / Khairil Imran Mohd Yahya

In order to strengthen the local market for Kazzponic Sdn. Bhd. the important thing of marketing mix that come out from my survey is in terms of the promotional mix. This is because the promotion involves disseminating information about a product, product line, brand, or company. The promotional mix...

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Bibliographic Details
Main Author: Mohd Yahya, Khairil Imran
Format: Student Project
Language:English
Published: Faculty of Business and Management 2009
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25069/
http://ir.uitm.edu.my/id/eprint/25069/1/PPb_KHAIRIL%20IMRAN%20MOHD%20YAHYA%20M%20BM%2009_5.pdf