Factors influencing customers visiting shopping malls in Kuala Lumpur / Azlina Shahabuddin and Noor Rosnani Osman

The objective of this study is to examine the relationship between four hypotheses which is the relationship between convenience, diversity, comfort and facility with shopping malls in Kuala Lumpur. For this purpose of this study, the descriptive research was deployed. Convenient sampling has been u...

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Bibliographic Details
Main Authors: Shahabuddin, Azlina, Osman, Noor Rosnani
Format: Student Project
Language:English
Published: Faculty of Business and Management 2015
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/24788/
http://ir.uitm.edu.my/id/eprint/24788/1/PPb_AZLINA%20SHAHABUDDIN%20M%20BM%2015_5.pdf