The effectiveness of promotion mix in commercializing rubber leaves handicraft / Azilahani Mahamad Rabaai
To be successful, organizations must look into the needs and wants of their customers. This is the reason why many researchers have continuously emphasized on the importance of promotion strategy. This will help to increase the sales of the product. Promotion mix which also known as marketing commun...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2009
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| Online Access: | http://ir.uitm.edu.my/id/eprint/24778/ http://ir.uitm.edu.my/id/eprint/24778/1/PPb_AZILAHANI%20MAHAMAD%20RABAAI%20M%20BM%2009_5.pdf |