Muslim consumer awareness towards Halal food product in Malaysia / Nurfarahetika Mohamed As'hari

Halal trend has become the lifestyle of a muslims consumers all over the world. Since Malaysia is leading towards the global halal hub, this research it is essential to give some ideas on Muslims consumers towards Halal food. The objective of this research is to measure the awareness towards halal f...

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Bibliographic Details
Main Author: Mohamed As'hari, Nurfarahetika
Format: Student Project
Language:English
Published: Faculty of Business Management 2015
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/21711/
http://ir.uitm.edu.my/id/eprint/21711/7/PPb_NURFARAHETIKA%20MOHAMED%20AS%27HARI%20J%20BM15_5.pdf