Comparative measurement of customer satisfaction based on their expectation and perceived value towards Bayo service / Mohd Wahyuddin Mahmood
The purpose of the paper is to compare the measurement of customers' satisfaction towards Bayo service based on their expectation and perceived value by empirically based research. The research has been design by classify the precise theoretical framework. First, based on previous research, the...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2008
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Online Access: | http://ir.uitm.edu.my/id/eprint/21484/ http://ir.uitm.edu.my/id/eprint/21484/1/PPb_MOHD%20WAHYUDDIN%20MAHMOOD%20M%20BM%2008_5.pdf |