The effectiveness of promotional tools to create customer awareness / Mohd Amirza Misnadi
In this modern day business environment, the business world is getting more competitive and aggressive by the day. Businesses compete with each other in order to boost sales by trying to come up with the best advertisement and promotion by using all tools available. Promotion is the basic prominent...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2006
|
| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/21471/ http://ir.uitm.edu.my/id/eprint/21471/1/PPb_MOHD%20AMIRZA%20MISNADI%20M%20BM%2006_5.pdf |