Factors influencing the behavior of the customers towards the servicescape offered by the Hang Jebat Stadium / Mohammad Fadly Mohamed Mansor
Malacca Stadium Corporation was established with the main objectives of marketing the Sport Event and offers other services for local and international. Its main function is to provide goods and quality services to enhance their customers' satisfaction with their company’s motto which is "...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2007
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| Online Access: | http://ir.uitm.edu.my/id/eprint/21470/ http://ir.uitm.edu.my/id/eprint/21470/1/PPb_MOHAMMAD%20FADLY%20MOHAMED%20MANSOR%20M%20BM%2007_5.pdf |