The effectiveness of marketing strategy in Bank Rakyat at Jalan Hang Tuah, Melaka / Lilisari Abdul Rahim
This study is based on the research of "The Effectiveness of Marketing Strategy in Bank Rakyat at Jalan Hang Tuah, Melaka". The aim of this study is to identify the most effective marketing strategy that has been implemented in Bank Rakyat at Jalan Hang Tuah Melaka (BR JHTM). The marketing...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2008
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Online Access: | http://ir.uitm.edu.my/id/eprint/21456/ http://ir.uitm.edu.my/id/eprint/21456/1/PPb_LILISARI%20ABDUL%20RAHIM%20M%20BM%2008_5.pdf |