The effectiveness of promotional tools in enhancing awareness of MSCorp's products / Alfiee Qusyairi Abd Patah

In general, promotion is the basic prominent in ensure each new firms penetrate market and keep sustaining growth for existing firms. However, after all this while, MSCorp had used almost all tools to promote their products to the public, but then, it still doesn't show any positive results. Wi...

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Bibliographic Details
Main Author: Abd Patah, Alfiee Qusyairi
Format: Student Project
Language:English
Published: Faculty of Business and Management 2007
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/21391/
http://ir.uitm.edu.my/id/eprint/21391/1/PPb_ALFIEE%20QUSYAIRI%20ABD%20PATAH%20M%20BM%2007_5.pdf