Effect of product diversification on firm performance: a study on Tractors Malaysia Holdings Berhad / Norafiza Zukelfali
This research reveals the effect of product diversification on the performance of Tractors Malaysia Holdings Berhad from year 1996 to year 2005, in terms of accounting-based, market-based and value-based measures. The analysis is further conducted with an adjusted variable of assets utilization by...
Format: | Student Project |
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Published: |
Faculty of Business and Management
2007
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Online Access: | http://ir.uitm.edu.my/id/eprint/17977/ |