"The determinant of intention behavioral to consume halal food among consumer in Klang Valley" / Noor Raihanum Naif

This study is conducting to identify the determinants that will lead to the Muslim consumer consume the Halal food such as meat, dairy product, and others in Klang Valley, Malaysia. for this study, it is to focusing what the element will be influencing the consumer during purchasing the Halal food....

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Bibliographic Details
Format: Student Project
Published: Faculty of Business and Management 2007
Online Access:http://ir.uitm.edu.my/id/eprint/17973/