Frozen kuih-muih’s specific sensory attributes, customers’ satisfaction and behavioral intentions / Emi Rozaida Kasbolah
The advancement of technology has contributed to the rapid growth and expansion of frozen industry. From raw ingredients such as frozen meat and poultry, it is expanded towards frozen processed foods such as burger patties, ready-meal and snacks. In Malaysia, frozen kuih-muih is one of the sub-secto...
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| Format: | Thesis |
| Language: | English |
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2013
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| Online Access: | http://ir.uitm.edu.my/id/eprint/17672/ http://ir.uitm.edu.my/id/eprint/17672/2/TM_EMI%20ROZAIDA%20KASBOLAH%20HM%2013_5.pdf |