The influence and effectiveness of film tourism in travel decision making / Shahirah Ab Razak and Umira Odzlan
The research is aim to study on the influence and the effectiveness of film tourism in travel decision making. The objective of the study is to access the effectiveness of film-tourism and to indicate whether film-tourism can influence people to travel to the viewed destinations. The populations are...
| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Hotel and Tourism Management
2013
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| Online Access: | http://ir.uitm.edu.my/id/eprint/17228/ http://ir.uitm.edu.my/id/eprint/17228/2/PPb_SHAHIRAH%20AB%20RAZAK%20HM%2013_5.pdf |