A study on the application of promotional mix towards cottage industry products at Risda Negeri Melaka / Farhana Mohd Salim

Agriculture in this country is experiencing significant transformation towards a more dynamic and competitive sector. This sector is critical in the sense that it is not only contributed to economic growth but also can contribute to creating job opportunities. The development of agro-based small and...

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Bibliographic Details
Main Author: Mohd Salim, Farhana
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Online Access:http://ir.uitm.edu.my/id/eprint/16975/
http://ir.uitm.edu.my/id/eprint/16975/2/PPb_FARHANA%20%20MOHD%20SALIM%20BM%2010_5.pdf