The impact of mobile digital technology on influencing behavior / W. Hutchinson and A. Jones

This speculative paper examines both the present and future uses of ubiquitous, mobile digital technologies to propagandise, deceive, behaviour modification and influence. These individualised technologies have the potential for both generic and individual targeting of those to be influenced. The te...

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Bibliographic Details
Main Authors: Hutchinson, W., Jones, A.
Format: Article
Language:English
Published: CMIWS and UiTM Press 2008
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/13655/
http://ir.uitm.edu.my/id/eprint/13655/1/AJ_W.%20HUTCHINSON%20JMIW%2008.pdf