Factors that influence tourists visit intention to museums in Malacca

The museum has been a cultural bridge between past and future for a long time. Museums reflect a society as they are repositories of historical, unique, valuable and important objects and artefacts. However, in global, museum indicates constant or increasing visit numbers, and the types of people vi...

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Bibliographic Details
Main Authors: Azlan, Nurun Nadhirah Nor, Saad, Mazni
Format: Conference or Workshop Item
Language:English
Published: 2019
Subjects:
Online Access:http://irep.iium.edu.my/78814/
http://irep.iium.edu.my/78814/1/10%20Factors%20that%20influence%20tourist%20visit%20intention.pdf