International Islamic University Malaysia (IIUM) student’s acceptance on virtual reality (vr) as a tourism marketing tool

Youths are very vulnerable to the rapid development of technology specifically on students. The presence of varieties online applications that can be downloaded on their smartphone have exposed them to the latest technology especially in Virtual Reality (VR) technology. Hence, Technology Acceptance...

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Bibliographic Details
Main Authors: Mohd Tukit, Nuraliah Atika, Abd Rahman, Nur Hidayah
Format: Conference or Workshop Item
Language:English
Published: Kulliyyah of Languages and Management, International Islamic University Malaysia 2019
Subjects:
Online Access:http://irep.iium.edu.my/77649/
http://irep.iium.edu.my/77649/
http://irep.iium.edu.my/77649/9/ILTC%20MARKETING%20TOOL.pdf