Mapping the sensory values in the core zone area of Melaka world heritage site
The influence of sensory experience in generating positive tourist experience has emerged to be a cutting- edge trend in studies pertaining to geography and marketing in tourism, particularly in terms of tourism sense-making. The literature has projected absence of the fundamental comprehension rela...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
IGU Tourism Commission
2019
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/76707/ http://irep.iium.edu.my/76707/ http://irep.iium.edu.my/76707/1/353-1089-1-PB.pdf |