Factors affecting the acceptance of mobile commerce in Pakistan
Information and Communication Technology (ICT) tools have enabled traditional bricks-and-mortar businesses into electronic business (E-businesses) and also Mobile Commerce (Mcommerce). In recent past M-commerce has emerged and set new trends in commerce and business market. M-commerce has become att...
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| Format: | Book |
| Language: | English |
| Published: |
IIUM Press, International Islamic University Malaysia
2017
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/75228/ http://irep.iium.edu.my/75228/1/75228_Factors%20affecting%20the%20acceptance%20of%20mobile%20commerce%20in%20Pakistan.pdf |