Service quality enhancement of Bangladesh Islamic Banks: an application of Quality Function Deployment (QFD)
The main purpose of this study is to identify the customers’ requirements, the corresponding technical requirements and aligning both of these requirements by using a well-known service quality improvement tool, namely, Quality Function Deployment (QFD). In this study, a mixed method approach were u...
| Main Authors: | , , |
|---|---|
| Format: | Conference or Workshop Item |
| Language: | English English English |
| Published: |
2019
|
| Subjects: | |
| Online Access: | http://irep.iium.edu.my/73283/ http://irep.iium.edu.my/73283/ http://irep.iium.edu.my/73283/1/Rafikul_AGBA%20slides.pdf http://irep.iium.edu.my/73283/18/73283%20programme%20schedule.pdf http://irep.iium.edu.my/73283/3/AGBA%20Attendance%20Certificate.pdf |