Factors influencing satisfaction on YouTube usage among students

YouTube is one of the social networking sites using a video and it is very attractive among young generation especially the students. Therefore, this study aims to determine the relationship of among perception, attitude, behavior, impact and satisfaction on YouTube usage and to identify the best pr...

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Bibliographic Details
Main Authors: Nazari, Nur Syahirah, Wok, Saodah
Format: Article
Language:English
Published: Communication Department, Faculty of Modern Languages, Universiti Putra Malaysia 2018
Subjects:
Online Access:http://irep.iium.edu.my/69112/
http://irep.iium.edu.my/69112/
http://irep.iium.edu.my/69112/1/69112_Factors%20Influencing%20Satisfaction%20on%20YouTube%20Usage%20among%20Students_article.pdf