Sustaining corporate philanthropy through fastabiqul khairat
Abstract: Corporate philanthropy enables companies to gain and sustain competitive advantage and profitability. In the new competitive market, ethical, trustworthy, and valuable companies to the societal well-being are preferred by the market. The stakeholders theory argued that corporate philanthro...
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| Format: | Book Chapter |
| Language: | English |
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Academy of Contemporary Islamic Studies (ACIS) UiTM
2017
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| Online Access: | http://irep.iium.edu.my/60618/ http://irep.iium.edu.my/60618/1/60618_Sustaining%20corporate%20philanthropy%20through%20Fastabiqul%20Khairat.pdf |