Local economic benefit in shopping and transportation: a study on tourists’ expenditure in Melaka, Malaysia
This study investigated the tourists’ expenditure pattern in Melaka city and its contribution to the local economy. Chi-square Automatic Interaction Detection (CHAID) was chosen to model the interaction for domestic and inbound tourists in transportation and shopping sectors and subsequently identif...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2016
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/52141/ http://irep.iium.edu.my/52141/ http://irep.iium.edu.my/52141/ http://irep.iium.edu.my/52141/1/Local%20economic%20benefit%20in%20shopping%20and%20transportation%20%20a%20study%20on%20tourists%20expenditure%20in%20Melaka%20Malaysia.pdf |