Market orientation and entrepreneurial success: mediating role of entrepreneurial learning intensity = Orientasi pasaran dan kejayaan keusahawanan: peranan pengantara intensiti pembelajaran keusahawanan
We addressed three research questions in this study: (1) What is the effect of market orientation on entrepreneurial success? (2) What is the relationship between market orientation and entrepreneurial learning intensity?; and (3) To what extent could entrepreneurial learning intensity enhance the r...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Universiti Kebangsaan Malaysia
2015
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Subjects: | |
Online Access: | http://irep.iium.edu.my/49345/ http://irep.iium.edu.my/49345/ http://irep.iium.edu.my/49345/1/jurnal_pengurusan_noor_hasni_et_al_2015.pdf |