Market orientation and entrepreneurial success: mediating role of entrepreneurial learning intensity = Orientasi pasaran dan kejayaan keusahawanan: peranan pengantara intensiti pembelajaran keusahawanan

We addressed three research questions in this study: (1) What is the effect of market orientation on entrepreneurial success? (2) What is the relationship between market orientation and entrepreneurial learning intensity?; and (3) To what extent could entrepreneurial learning intensity enhance the r...

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Bibliographic Details
Main Authors: Juhdi, Noor Hasni, Tih, Sio Hong, Juhdi, Nurita
Format: Article
Language:English
Published: Universiti Kebangsaan Malaysia 2015
Subjects:
Online Access:http://irep.iium.edu.my/49345/
http://irep.iium.edu.my/49345/
http://irep.iium.edu.my/49345/1/jurnal_pengurusan_noor_hasni_et_al_2015.pdf