Mobile technology and flipping book: new marketing trends in IIUM Library
This paper highlights the implementation of new marketing initiative at the Library of International Islamic University Malaysia. The Library has developed new service, a special collection on Muslim Scholar’s profile. There are 168 Muslim Scholars profile in printed poster format exhibited at th...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English English English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/43153/ http://irep.iium.edu.my/43153/1/presenter_cert.pdf http://irep.iium.edu.my/43153/2/QR_code_%26_Flipping_Book_%28Full_article_2014%29.pdf http://irep.iium.edu.my/43153/6/acceptance_letter.pdf |