The impact of big five personality traits on salespeople’s performance: exploring the moderating role of culture
Purpose - The aim of this paper is to examine the impact of Big Five Factor of personality traits on salespeople’s’ performance, taking into consideration the mediating role of customer orientation, as well as exploring the moderating role of culture. Design/Methodology/Approach – The Big Five Fact...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Sohar University, Oman and American University of Kuwait
2015
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| Online Access: | http://irep.iium.edu.my/41035/ http://irep.iium.edu.my/41035/ http://irep.iium.edu.my/41035/1/THE_IMPACT_OF_BIG_FIVE_PERSONALITY_TRAITS_ON_SALESPEOPLES_PERFORMANCE.pdf |