Factors determinants the choice of mobile service providers: structural equation modeling approach on Bangladeshi consumers
The aim of this study is to find out what were the factors that may have played significant role to select the telecommunication service providers. In general this research has an intention to develop a research framework grounded on a strong theoretical and literature review background. The surv...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Economics and Administrative Sciences, Bursa, Turkey
2010
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/3886/ http://irep.iium.edu.my/3886/ http://irep.iium.edu.my/3886/1/Business_and_Economic_Research_Journal_2010.pdf |