Analyzing effects of political literature: the third-person effect on party members
Davison (1983) posited that individuals will perceive mediated messages to have their greatest impact not “on me” or you” but on them- the third person. Research suggests that people judge others to be more influenced than they are by media, advertising, libelous messages, media violence and pornogr...
| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/38064/ http://irep.iium.edu.my/38064/ http://irep.iium.edu.my/38064/1/Analyzing_Effects_of_Political_Literature_-_ANPOR.pdf http://irep.iium.edu.my/38064/4/38064.pdf |