Comparative analysis of customer satisfaction on Islamic and conventional banks in Malaysia
Customer satisfaction is critically important for banks to stay competitive as the customer is the ultimate source of income for any organization. Islamic banking system and conventional banking system are considered as rival systems working in the same banking industry. In order for Islamic banks...
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| Format: | Article |
| Language: | English |
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Canadian Center of Science and Education
2012
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| Online Access: | http://irep.iium.edu.my/22990/ http://irep.iium.edu.my/22990/1/Comparative_analysis_of_customer_satisfaction_on_Islamic_and_conventional_banks_in_Malaysia.pdf |