Community perception on service quality at an international higher education institution: a case study

This paper reports on the exploration on community perception of higher education institution service quality from three dimensions namely academic, administrative and facilities. Focus group discussions were used for data collection involving three groups of neighbouring communities from both urban...

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Main Authors: Ibrahim, Haslina, Abdul Rahim, Adibah, Abdul Rahman, Amilah, Abdullah, Nur Anisah
Format: Conference or Workshop Item
Language:English
Published: 2012
Subjects:
Online Access:http://irep.iium.edu.my/17044/
http://irep.iium.edu.my/17044/
http://irep.iium.edu.my/17044/1/UNIVERSITY_AND_COMMUNITY_ENGAGEMENT.pdf
id iium-17044
recordtype eprints
spelling iium-170442014-07-21T02:02:29Z http://irep.iium.edu.my/17044/ Community perception on service quality at an international higher education institution: a case study Ibrahim, Haslina Abdul Rahim, Adibah Abdul Rahman, Amilah Abdullah, Nur Anisah L Education (General) This paper reports on the exploration on community perception of higher education institution service quality from three dimensions namely academic, administrative and facilities. Focus group discussions were used for data collection involving three groups of neighbouring communities from both urban and rural areas. The objectives include to better understand issues and concerns facing the community; and in doing so highlight the aspects of services needing urgent attention. Thus, findings from the research exercise are grounded on empirical evidences promoting and recognizing community engagement and inclusiveness. It is hoped that by developing such mutual relationships the Institution could respond to the real community needs and expectations in delivering useful services as an effort to retain its relevance to the society. The findings from this study could inform the enhancement of management practice at the Institution. In this respect, there would be community engagement in taking the university forward as well as imparting the university’s role in transforming the lives of the community. While this study was useful in bringing some service quality issues to light, but it was only for a particular period. The Institution ought to continuously engage its stakeholders in dialogues on how things could be better as an effort to deliver seamless and painless services. Keyword: academic service quality; administrative service quality; facilities service quality; international higher education institution; community engagement. 2012 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/17044/1/UNIVERSITY_AND_COMMUNITY_ENGAGEMENT.pdf Ibrahim, Haslina and Abdul Rahim, Adibah and Abdul Rahman, Amilah and Abdullah, Nur Anisah (2012) Community perception on service quality at an international higher education institution: a case study. In: International Conference on University and Community Engagement , 9-12 January 2012, Chiang Mai. (Unpublished) http://www.ucec2012.com/session5.html
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic L Education (General)
spellingShingle L Education (General)
Ibrahim, Haslina
Abdul Rahim, Adibah
Abdul Rahman, Amilah
Abdullah, Nur Anisah
Community perception on service quality at an international higher education institution: a case study
description This paper reports on the exploration on community perception of higher education institution service quality from three dimensions namely academic, administrative and facilities. Focus group discussions were used for data collection involving three groups of neighbouring communities from both urban and rural areas. The objectives include to better understand issues and concerns facing the community; and in doing so highlight the aspects of services needing urgent attention. Thus, findings from the research exercise are grounded on empirical evidences promoting and recognizing community engagement and inclusiveness. It is hoped that by developing such mutual relationships the Institution could respond to the real community needs and expectations in delivering useful services as an effort to retain its relevance to the society. The findings from this study could inform the enhancement of management practice at the Institution. In this respect, there would be community engagement in taking the university forward as well as imparting the university’s role in transforming the lives of the community. While this study was useful in bringing some service quality issues to light, but it was only for a particular period. The Institution ought to continuously engage its stakeholders in dialogues on how things could be better as an effort to deliver seamless and painless services. Keyword: academic service quality; administrative service quality; facilities service quality; international higher education institution; community engagement.
format Conference or Workshop Item
author Ibrahim, Haslina
Abdul Rahim, Adibah
Abdul Rahman, Amilah
Abdullah, Nur Anisah
author_facet Ibrahim, Haslina
Abdul Rahim, Adibah
Abdul Rahman, Amilah
Abdullah, Nur Anisah
author_sort Ibrahim, Haslina
title Community perception on service quality at an international higher education institution: a case study
title_short Community perception on service quality at an international higher education institution: a case study
title_full Community perception on service quality at an international higher education institution: a case study
title_fullStr Community perception on service quality at an international higher education institution: a case study
title_full_unstemmed Community perception on service quality at an international higher education institution: a case study
title_sort community perception on service quality at an international higher education institution: a case study
publishDate 2012
url http://irep.iium.edu.my/17044/
http://irep.iium.edu.my/17044/
http://irep.iium.edu.my/17044/1/UNIVERSITY_AND_COMMUNITY_ENGAGEMENT.pdf
first_indexed 2023-09-18T20:25:51Z
last_indexed 2023-09-18T20:25:51Z
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