Brand driven the route to integrated branding through great leadership
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
London
Kogan page
2003
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| Subjects: |
| Item Description: | Includes index |
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| Physical Description: | xvi, 334 p. 24 cm |
| ISBN: | 0749437979 |