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Australia New Zealand International Business Academy (ANZIBA) Conference 2015
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An examination of the effects of consumer racism and consumer ethnocentrism on willingness to buy products associated with ethnic Chinese
by
Abdul Latif, Samshul Amry
,
Abdul Talib, Asmat Nizam
Published 2015
“…
Australia
New
Zealand
International
Business
Academy
(
ANZIBA
)
Conference
2015
…”
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Author
Abdul Latif, Samshul Amry
1
Abdul Talib, Asmat Nizam
1
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English
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