Balance Scorecard Implementation towards new product development and business performance: A systematic review of literature

Balances Scorecard (BSC) as a strategic performance tool has received closed attention by many organizations worldwide, however, the implementation has been limited. The globalization and economic turbulence have increased the challenges to the executives face and therefore need to find the right to...

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Bibliographic Details
Main Authors: Zhengxiaoming, Aminaimu, Panigrahi, Shrikant
Format: Conference or Workshop Item
Language:English
Published: Universiti Malaysia Pahang 2018
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/25637/
http://umpir.ump.edu.my/id/eprint/25637/1/Balance%20Scorecard%20Implementation%20towards%20new%20product.pdf

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