Persian culinary metaphors: a cross-cultural conceptualization

Studies concerning the metaphorical use of language deal with metaphorical units from two particular perspectives: a mapping from one cognitive domain to another domain, and a grounding of the mapping as a reflection within image schema. The present study demonstrates the pervasiveness of culinary...

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Main Authors:	Zahra Khajeh, Imran-Ho-Abdullah
Format:	Article
Language:	English
Published:	Penerbit UKM 2012
Online Access:	http://journalarticle.ukm.my/3264/ http://journalarticle.ukm.my/3264/ http://journalarticle.ukm.my/3264/1/pp_69_87.pdf

id	ukm-3264
recordtype	eprints
spelling	ukm-32642016-12-14T06:34:08Z http://journalarticle.ukm.my/3264/ Persian culinary metaphors: a cross-cultural conceptualization Zahra Khajeh, Imran-Ho-Abdullah, Studies concerning the metaphorical use of language deal with metaphorical units from two particular perspectives: a mapping from one cognitive domain to another domain, and a grounding of the mapping as a reflection within image schema. The present study demonstrates the pervasiveness of culinary metaphors in Persian social and cultural interaction hypothesizing that related food metaphors may single out the unique status of eating/food in Persian culture and society. Investigating the metaphorical conceptualization of “THOUGHT AS FOOD”, TEMPERAMENT AS FOOD, and LUST AS FOOD within the MIND IS BODY concept is primarily based on the assumption that thought, human disposition, and sexual desires are in fact closely interrelated. Utilizing a particular conceptual metaphor model (Lakoff & Johnson, 1980, 1999; Ahrens, 2002) the image schema and proposition schema of related food metaphors are investigated in order to analyze cultural variations across Persian and English. The researchers suggest that cultural cognition which is distributed across the minds in a cultural group plays a key role as the source of cross-cultural variations. Penerbit UKM 2012-01 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/3264/1/pp_69_87.pdf Zahra Khajeh, and Imran-Ho-Abdullah, (2012) Persian culinary metaphors: a cross-cultural conceptualization. GEMA: Online Journal of Language Studies, 12 (1). pp. 69-87. ISSN 1675-8021 http://www.ukm.my/ppbl/Gema/gemacurrentissues.html
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Kebangasaan Malaysia
building	UKM Institutional Repository
collection	Online Access
language	English
description	Studies concerning the metaphorical use of language deal with metaphorical units from two particular perspectives: a mapping from one cognitive domain to another domain, and a grounding of the mapping as a reflection within image schema. The present study demonstrates the pervasiveness of culinary metaphors in Persian social and cultural interaction hypothesizing that related food metaphors may single out the unique status of eating/food in Persian culture and society. Investigating the metaphorical conceptualization of “THOUGHT AS FOOD”, TEMPERAMENT AS FOOD, and LUST AS FOOD within the MIND IS BODY concept is primarily based on the assumption that thought, human disposition, and sexual desires are in fact closely interrelated. Utilizing a particular conceptual metaphor model (Lakoff & Johnson, 1980, 1999; Ahrens, 2002) the image schema and proposition schema of related food metaphors are investigated in order to analyze cultural variations across Persian and English. The researchers suggest that cultural cognition which is distributed across the minds in a cultural group plays a key role as the source of cross-cultural variations.
format	Article
author	Zahra Khajeh, Imran-Ho-Abdullah,
spellingShingle	Zahra Khajeh, Imran-Ho-Abdullah, Persian culinary metaphors: a cross-cultural conceptualization
author_facet	Zahra Khajeh, Imran-Ho-Abdullah,
author_sort	Zahra Khajeh,
title	Persian culinary metaphors: a cross-cultural conceptualization
title_short	Persian culinary metaphors: a cross-cultural conceptualization
title_full	Persian culinary metaphors: a cross-cultural conceptualization
title_fullStr	Persian culinary metaphors: a cross-cultural conceptualization
title_full_unstemmed	Persian culinary metaphors: a cross-cultural conceptualization
title_sort	persian culinary metaphors: a cross-cultural conceptualization
publisher	Penerbit UKM
publishDate	2012
url	http://journalarticle.ukm.my/3264/ http://journalarticle.ukm.my/3264/ http://journalarticle.ukm.my/3264/1/pp_69_87.pdf
first_indexed	2023-09-18T19:38:19Z
last_indexed	2023-09-18T19:38:19Z
_version_	1777405420429639680

Persian culinary metaphors: a cross-cultural conceptualization

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