Novel poppular dan kecenderungan khalayak remaja

This study is based on the FRGS fund titled UKM-PP-04-FRGS0004-2006 iaitu “Citra Dakwah dalam Novel Melayu Popular: Kajian Pandangan dan Kecenderungan Pembaca Remaja” (Dakwah Images in Popular Malay Novels: Study on the Views and Tendency in Adolescent Readers”. This research focus on what popula...

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Main Authors: Mawar Safei, Rosnah Baharudin, Siti Rugayah Tibek, Fariza Md Sham, Zamri Ariffin, Samsiah Mohd Nor
Format: Article
Language:English
Published: Journal of Faculty of Social Sciences and Humanities. Universiti Kebangsaan Malaysia 2008
Online Access:http://journalarticle.ukm.my/1575/
http://journalarticle.ukm.my/1575/
http://journalarticle.ukm.my/1575/1/mawar08.pdf
id ukm-1575
recordtype eprints
spelling ukm-15752016-12-14T06:29:50Z http://journalarticle.ukm.my/1575/ Novel poppular dan kecenderungan khalayak remaja Mawar Safei, Rosnah Baharudin, Siti Rugayah Tibek, Fariza Md Sham, Zamri Ariffin, Samsiah Mohd Nor, This study is based on the FRGS fund titled UKM-PP-04-FRGS0004-2006 iaitu “Citra Dakwah dalam Novel Melayu Popular: Kajian Pandangan dan Kecenderungan Pembaca Remaja” (Dakwah Images in Popular Malay Novels: Study on the Views and Tendency in Adolescent Readers”. This research focus on what popular novels had offered to the acceptance among most of the adolescent readers. The most five popular novels are Bicara Hati (Damya Hana), Kau Untukku (Aisya Sofea), Jendela Hati (Aisya Sofea), Kau yang Satu (Nia Azalea) dan Manisnya Cinta (Anis Ayuni). The findings discover that there are two aspects which influence on the scenario e.g. (i) the external which involves publishers, promotions, authors and special package in novels; (ii) the internal which includes themes/problems, characters/characteristics and writing techniques. The 4Ps external traits give such an impact on this genre. Whilst the internals fortify via the love theme, marriage and family conflict; attractive, well educated, urban stylish characters; straightforward plot with coincidences; colloquial style especially jumbling Malay and English. All these traits go well with the adolescents that favor simplicity and pleasure Journal of Faculty of Social Sciences and Humanities. Universiti Kebangsaan Malaysia 2008 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/1575/1/mawar08.pdf Mawar Safei, and Rosnah Baharudin, and Siti Rugayah Tibek, and Fariza Md Sham, and Zamri Ariffin, and Samsiah Mohd Nor, (2008) Novel poppular dan kecenderungan khalayak remaja. e-BANGI: Jurnal Sains Sosial dan Kemanusiaan, 3 (3). p. 13. ISSN 1823-884x http://www.ukm.my/e-bangi/
repository_type Digital Repository
institution_category Local University
institution Universiti Kebangasaan Malaysia
building UKM Institutional Repository
collection Online Access
language English
description This study is based on the FRGS fund titled UKM-PP-04-FRGS0004-2006 iaitu “Citra Dakwah dalam Novel Melayu Popular: Kajian Pandangan dan Kecenderungan Pembaca Remaja” (Dakwah Images in Popular Malay Novels: Study on the Views and Tendency in Adolescent Readers”. This research focus on what popular novels had offered to the acceptance among most of the adolescent readers. The most five popular novels are Bicara Hati (Damya Hana), Kau Untukku (Aisya Sofea), Jendela Hati (Aisya Sofea), Kau yang Satu (Nia Azalea) dan Manisnya Cinta (Anis Ayuni). The findings discover that there are two aspects which influence on the scenario e.g. (i) the external which involves publishers, promotions, authors and special package in novels; (ii) the internal which includes themes/problems, characters/characteristics and writing techniques. The 4Ps external traits give such an impact on this genre. Whilst the internals fortify via the love theme, marriage and family conflict; attractive, well educated, urban stylish characters; straightforward plot with coincidences; colloquial style especially jumbling Malay and English. All these traits go well with the adolescents that favor simplicity and pleasure
format Article
author Mawar Safei,
Rosnah Baharudin,
Siti Rugayah Tibek,
Fariza Md Sham,
Zamri Ariffin,
Samsiah Mohd Nor,
spellingShingle Mawar Safei,
Rosnah Baharudin,
Siti Rugayah Tibek,
Fariza Md Sham,
Zamri Ariffin,
Samsiah Mohd Nor,
Novel poppular dan kecenderungan khalayak remaja
author_facet Mawar Safei,
Rosnah Baharudin,
Siti Rugayah Tibek,
Fariza Md Sham,
Zamri Ariffin,
Samsiah Mohd Nor,
author_sort Mawar Safei,
title Novel poppular dan kecenderungan khalayak remaja
title_short Novel poppular dan kecenderungan khalayak remaja
title_full Novel poppular dan kecenderungan khalayak remaja
title_fullStr Novel poppular dan kecenderungan khalayak remaja
title_full_unstemmed Novel poppular dan kecenderungan khalayak remaja
title_sort novel poppular dan kecenderungan khalayak remaja
publisher Journal of Faculty of Social Sciences and Humanities. Universiti Kebangsaan Malaysia
publishDate 2008
url http://journalarticle.ukm.my/1575/
http://journalarticle.ukm.my/1575/
http://journalarticle.ukm.my/1575/1/mawar08.pdf
first_indexed 2023-09-18T19:33:44Z
last_indexed 2023-09-18T19:33:44Z
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