GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters

This paper attempts to assess the role of Tamil and Chinese newspapers in exerting influence on Indian and Chinese voters, before and after Malaysia’s 2013 General Election (GE13). This study employs both content analysis and survey to examine media agenda and public agenda specifically the Chinese...

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Main Authors:	Zeti Azreen Ahmad, Ismail S.Y. Ahmed, Hartini Wakichan, Hazwani Halem, Siti Haslina Hussin, Ganiyu, Mutiu Adekunle
Format:	Article
Language:	English
Published:	Penerbit Universiti Kebangsaan Malaysia 2017
Online Access:	http://journalarticle.ukm.my/10566/ http://journalarticle.ukm.my/10566/ http://journalarticle.ukm.my/10566/1/19087-54093-2-PB.pdf

id	ukm-10566
recordtype	eprints
spelling	ukm-105662017-07-12T00:30:33Z http://journalarticle.ukm.my/10566/ GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters Zeti Azreen Ahmad, Ismail S.Y. Ahmed, Hartini Wakichan, Hazwani Halem, Siti Haslina Hussin, Ganiyu, Mutiu Adekunle This paper attempts to assess the role of Tamil and Chinese newspapers in exerting influence on Indian and Chinese voters, before and after Malaysia’s 2013 General Election (GE13). This study employs both content analysis and survey to examine media agenda and public agenda specifically the Chinese and Indian ethnic groups. In total, 4,951 news items were obtained from two major language newspapers comprising Sin Chew, Nanyang Siang Pau, Tamil Nesan and Malaysia Nanban, during the election campaign period. These news items have been coded according to seventeen categories. A total of 754 Chinese and 183 Indians had participated in the public opinion survey conducted before the general election, and a total of 618 Chinese and 122 Indians responded after the general election. This study found that both Tamil and Chinese newspapers did not influence the agenda of the Chinese and Indian respondents nationwide. Politics appeared as the top issue reported in both ethnic newspapers while crime appeared as the most important issue of concern to both Chinese and Indian respondents. Penerbit Universiti Kebangsaan Malaysia 2017 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/10566/1/19087-54093-2-PB.pdf Zeti Azreen Ahmad, and Ismail S.Y. Ahmed, and Hartini Wakichan, and Hazwani Halem, and Siti Haslina Hussin, and Ganiyu, Mutiu Adekunle (2017) GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters. Jurnal Komunikasi ; Malaysian Journal of Communication, 33 (2). pp. 40-54. ISSN 0128-1496 http://ejournal.ukm.my/mjc/issue/view/905
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Kebangasaan Malaysia
building	UKM Institutional Repository
collection	Online Access
language	English
description	This paper attempts to assess the role of Tamil and Chinese newspapers in exerting influence on Indian and Chinese voters, before and after Malaysia’s 2013 General Election (GE13). This study employs both content analysis and survey to examine media agenda and public agenda specifically the Chinese and Indian ethnic groups. In total, 4,951 news items were obtained from two major language newspapers comprising Sin Chew, Nanyang Siang Pau, Tamil Nesan and Malaysia Nanban, during the election campaign period. These news items have been coded according to seventeen categories. A total of 754 Chinese and 183 Indians had participated in the public opinion survey conducted before the general election, and a total of 618 Chinese and 122 Indians responded after the general election. This study found that both Tamil and Chinese newspapers did not influence the agenda of the Chinese and Indian respondents nationwide. Politics appeared as the top issue reported in both ethnic newspapers while crime appeared as the most important issue of concern to both Chinese and Indian respondents.
format	Article
author	Zeti Azreen Ahmad, Ismail S.Y. Ahmed, Hartini Wakichan, Hazwani Halem, Siti Haslina Hussin, Ganiyu, Mutiu Adekunle
spellingShingle	Zeti Azreen Ahmad, Ismail S.Y. Ahmed, Hartini Wakichan, Hazwani Halem, Siti Haslina Hussin, Ganiyu, Mutiu Adekunle GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
author_facet	Zeti Azreen Ahmad, Ismail S.Y. Ahmed, Hartini Wakichan, Hazwani Halem, Siti Haslina Hussin, Ganiyu, Mutiu Adekunle
author_sort	Zeti Azreen Ahmad,
title	GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
title_short	GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
title_full	GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
title_fullStr	GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
title_full_unstemmed	GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters
title_sort	ge 13: the influence of ethnic newspapers in shaping the opinion of indian and chinese voters
publisher	Penerbit Universiti Kebangsaan Malaysia
publishDate	2017
url	http://journalarticle.ukm.my/10566/ http://journalarticle.ukm.my/10566/ http://journalarticle.ukm.my/10566/1/19087-54093-2-PB.pdf
first_indexed	2023-09-18T19:57:50Z
last_indexed	2023-09-18T19:57:50Z
_version_	1777406648795529216

GE 13: the Influence of ethnic newspapers in shaping the opinion of Indian and Chinese voters

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