Online purchase intention among employees in DRB Hicom Defence Technologies Sdn Bhd / Ummi Farhana Hamizal
The purpose of this study was to determine the online purchase intention among employees in DRB-HICOM Defence Technologies Sdn Bhd. The variables consist of price, trust, convenience and save time, website based and online purchase intention. The respondents were 97 people of employees in DRB-HICOM...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2019
|
| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/26017/ http://ir.uitm.edu.my/id/eprint/26017/1/PPb_UMMI%20FARHANA%20HAMIZAL%20BM%20M%2019_5.pdf |