A study on factors influencing customer satisfaction among local tourists toward budget hotels in Bandaraya Melaka / Nurfatin Kamila Arifen

The number of budget hotel in Melaka is increasing nowadays. Budget hotel that provides simple rooms and meals at lower cost has become an alternative for the customer who just wants to have a room with a bed and shower. Although there are researches examine the relationship between the SERVQUAL mod...

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Bibliographic Details
Main Author: Arifen, Nurfatin Kamila
Format: Student Project
Language:English
Published: Faculty of Business and Management 2019
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25963/
http://ir.uitm.edu.my/id/eprint/25963/1/PPb_NURFATIN%20KAMILA%20ARIFEN%20%20BM%20M%2019_5.pdf