Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman

This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst...

Full description

Bibliographic Details
Main Author: Mat Seman, Maisarah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2011
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25155/
http://ir.uitm.edu.my/id/eprint/25155/1/PPb_MAISARAH%20MAT%20SEMAN%20BM%20M%2011_5.pdf
id uitm-25155
recordtype eprints
spelling uitm-251552019-09-25T07:59:57Z http://ir.uitm.edu.my/id/eprint/25155/ Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman Mat Seman, Maisarah Acceptances Insurance Other insurance. Including automobile, burglary, credit, disaster, title insurance This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst Kelantanese. This study emphasizes on three factors related which knowledge, promotion and confidence of the product. The purpose of this study is to identify the factors contributing to the acceptance of motor Takaful and to measures how strong the relationship between independent variables (knowledge, promotion and confidence) and the dependent variable (acceptance of motor Takaful). This study has two objectives which is to identify the factors contributing towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu and to determine the most important factor that contributes towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu The respondents of this study consist of Kelantanese at Kota Bharu and 100 questionnaires had been distributed among them. The process of analysis and interpreting the data has been presented with tables by using reliability test, frequency and descriptive analysis. From the finding, the respondent show good acceptance of motor Takaful with the most factor contributes is confidence factor. The researcher also has come out with few recommendations that can be taken into consideration. Hence, by several recommendation that has been recommended in the Chapter 5 can improve the performance of motor Takaful. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25155/1/PPb_MAISARAH%20MAT%20SEMAN%20BM%20M%2011_5.pdf Mat Seman, Maisarah (2011) Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Acceptances
Insurance
Other insurance. Including automobile, burglary, credit, disaster, title insurance
spellingShingle Acceptances
Insurance
Other insurance. Including automobile, burglary, credit, disaster, title insurance
Mat Seman, Maisarah
Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
description This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst Kelantanese. This study emphasizes on three factors related which knowledge, promotion and confidence of the product. The purpose of this study is to identify the factors contributing to the acceptance of motor Takaful and to measures how strong the relationship between independent variables (knowledge, promotion and confidence) and the dependent variable (acceptance of motor Takaful). This study has two objectives which is to identify the factors contributing towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu and to determine the most important factor that contributes towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu The respondents of this study consist of Kelantanese at Kota Bharu and 100 questionnaires had been distributed among them. The process of analysis and interpreting the data has been presented with tables by using reliability test, frequency and descriptive analysis. From the finding, the respondent show good acceptance of motor Takaful with the most factor contributes is confidence factor. The researcher also has come out with few recommendations that can be taken into consideration. Hence, by several recommendation that has been recommended in the Chapter 5 can improve the performance of motor Takaful.
format Student Project
author Mat Seman, Maisarah
author_facet Mat Seman, Maisarah
author_sort Mat Seman, Maisarah
title Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
title_short Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
title_full Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
title_fullStr Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
title_full_unstemmed Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
title_sort factors contributing towards the acceptance of motor takaful product amongst kelantanese / maisarah mat seman
publisher Faculty of Business and Management
publishDate 2011
url http://ir.uitm.edu.my/id/eprint/25155/
http://ir.uitm.edu.my/id/eprint/25155/1/PPb_MAISARAH%20MAT%20SEMAN%20BM%20M%2011_5.pdf
first_indexed 2023-09-18T23:14:10Z
last_indexed 2023-09-18T23:14:10Z
_version_ 1777419000764956672